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Last Update: July 31, 2021
Fitbit’s trademarks signify Fitbit’s high-quality products and services, and they are valuable assets of the company. The following is a list of Fitbit’s trademarks and registered trademarks in the United States and certain other countries.
You may only use our trademarks with written permission and must do so in accordance with our Trademark Policy and any brand guidelines we may publish. The trademark symbols included in the below list are for the US only; different rules apply for international use.
Our trademark list also includes a suggested generic term for some trademarks. As noted in our Trademark Policy, you should include an appropriate generic term whenever you use a trademark (e.g., Wear your Fitbit® tracker daily.).
Please note that this list is not exhaustive and the absence of any mark from this list does not mean that it is not trademark of Fitbit LLC or its affiliates.
Fitbit Trademark | Possible Generic Term(s) |
---|---|
Fitbit® | trackers, wristbands, scales, etc. |
Fitbit Logo | |
Active Zone Minutes™ | |
Alta® | wristband, tracker |
Aria® | smart scale |
Diamond logo | |
FindYourFit™ | |
Fitbit Ace™ | activity tracker |
Fitbit Ace 2™ | activity tracker |
Fitbit Alta™ | wristband, tracker |
Fitbit Alta HR™ | wristband, tracker |
Fitbit Aria™ | smart scale |
Fitbit Aria 2™ | smart scale |
Fitbit Aria Air™ | smart scale |
Fitbit Blaze® | fitness watch |
Fitbit Care™ | engagement platform |
Fitbit Charge® | wristband, tracker |
Fitbit Charge HR™ | wristband, tracker |
Fitbit Charge 2® | wristband, tracker |
Fitbit Charge 3™ | wristband, tracker |
Fitbit Coach™ | personal training app |
Fitbit Flex® | wristband, tracker |
Fitbit Flex 2™ | wristband, tracker |
Fitbit Flyer™ | wireless headphones |
Fitbit Force® | tracker |
Fitbit Ionic™ | watch |
Fitbit Inspire™ | tracker |
Fitbit Inspire HR™ | tracker |
Fitbit One® | tracker |
Fitbit OS™ | |
Fitbit Pay™ | |
Fitbit Plus™ | health coaching |
Fitbit Plus Logo | |
Fitbit Premium™ | service |
Fitbit Sense™ | health watch |
Fitbit Surge® | fitness watch |
Fitbit Versa™ | smartwatch, health and fitness watch |
Fitbit Versa 2™ | smartwatch, health and fitness watch |
Fitbit Zip® | tracker |
FitForGood® | campaign |
Fitstar™ | workout, app |
Get Fit In Style® | |
It All Fits Together™ | |
MobileRun® | data |
PurePulse® | heart rate technology |
SmartTrack® | auto exercise recognition feature |